: Middle

Reports to: Chief Marketing Officer

We're looking for a Growth Marketing Manager to support the implementation of our Customer Lifecycle strategy at Voxa. You'll help us build the lifecycle engine in Romania and scale it across our other markets: Hungary, Serbia, and Croatia.

What You'll Actually Do:

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• Shape our CRM strategy: build segments, audiences, customer journeys, email and push templates, in-app banners, and triggered campaigns.
  
• Build the lifecycle playbook: onboarding, activation, retention, win-back, and upsell flows, in four different markets.
  
• Test relentlessly: design and run A/B and multivariate tests, then ship the learnings into the program.
  
• Sync with the release calendar: align campaigns with new audiobooks, exclusive drops, and major launches alongside local and regional teams.
  
• Work cross-functionally: partner with performance marketing, content marketing, brand, social, product, and data on events, tracking, personalization, and creative.
  

What You Bring to the Table:

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• 3–5+ years in growth, CRM, or lifecycle marketing, ideally in a B2C app or subscription
  
• Hands-on experience with any of the following tools: Bloomreach, CleverTap, Braze or
  
• Technical comfort: segmentation logic, event-based triggers, and basic HTML/Jinja for
  
• Languages: fluent Romanian (for copy and local campaigns) + solid English for global
  
• Bias for ownership: experimentation mindset, clear communication, and a love of storytelling and audiobooks.
  

What's in It for You:

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• Huge impact: help to build the growth engine for a fast-scaling audiobooks and ebooks platform across four markets.
  
• Room to experiment: test bold ideas, launch new journeys, and see results
  
• Flexible Perks: Work from home with a hybrid You'll need to be based in Bucharest so you can pop into the office, join team events.
  
• Awesome Culture: A collaborative, international team that actually loves what they
  
• Solid Pay: An attractive salary package tailored to your
  

We can't wait to meet you!

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