Your primary mission is to drive the success of Flyyo’s digital platforms by ensuring a seamless customer journey from search to post-booking. You will maintain a relentless focus on maximizing Ancillary Revenue per Passenger and achieving defined Cost Per Acquisition (CPA) targets.
Key Accountabilities
• Platform Ownership: Oversee the functionality, design, and ongoing optimization of the website and mobile app.
• Campaign & Budget Execution: Serve as the owner of the execution budget, managing daily/weekly controls for media buying and tactical promotions.
• Agency Management: Act as the Single Point of Contact (SPOC) for external marketing and media-buying agencies, ensuring performance KPIs are met.
• SEO & CRM Implementation: Own the technical and content execution of Search Engine Optimization and deploy CRM campaigns (email, push notifications).
• Conversion Optimization: Use web analytics, heat-mapping, and A/B testing to drive measurable improvements in the booking funnel.
We are looking for a Data-Driven and Results-Oriented Executor who takes full ownership of the digital channel. You should be Detail-Oriented enough to minimize commercial risk while being a Proactive Owner who resolves technical issues decisively without waiting for explicit instructions.
Does this sound like the kind of adventure you’re ready for? We’d love to hear from you!