Role Overview
The Marketing Manager will oversee the development and execution of integrated marketing strategies, ensuring alignment with Dentstore’s business goals. This role requires a balance of strategic planning, team leadership, and hands-on involvement to optimize campaigns and company’s image.
We’re looking for a marketing innovator who sees technology as a creative partner and is excited about the power of automation and AI to completely transform the way we communicate, sell, and grow.
Key Responsibilities
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Lead, mentor, and coordinate a team of specialists in:
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Social Media & Ads: manage campaigns, targeting, and performance optimization.
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Graphics: oversee production of newsletters, banners, and visual assets.
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Content: ensure high-quality and SEO-friendly content across company websites.
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Blog & Video: guide engaging storytelling through written and video content.
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Collaborate with sales, product, and operations teams to align marketing strategies with business objectives.
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Develop and coordinate marketing campaigns to increase brand awareness, customer engagement, and sales. Build automated, personalized marketing campaigns that trigger based on customer behavior and the sales funnel.
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Monitor campaign performance, analyze results, and implement data-driven improvements.
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Manage marketing budgets, ensuring efficient allocation of resources.
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Maintain brand consistency across all platforms and communication channels.
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Stay updated on industry trends, digital marketing best practices, and competitor activities.
REQUIREMENTS:
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Bachelor’s degree in Marketing, Communications, Business, or related field
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5-7 years of experience in marketing management or a similar role.
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Strong knowledge of digital marketing, social media platforms, and content marketing.
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Excellent communication, leadership, and project management skills. Experience in working with Monday is a plus.
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Analytical mindset with the ability to interpret data and apply insights.
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Proficiency with marketing tools (Google Analytics, Ads Manager, CMS platforms, email marketing software etc.).
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