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E-Commerce Activation Manager

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Companie :
L'Oreal Romania
Locatie :
Tip job :
Program Full Time
Descriere:


Life is too short for a boring career, so build an extraordinary one with us. We believe your career should spark the same thrill and curiosity as your personal interests. Creativity drives everything we do, turning ideas into meaningful impact. With opportunities across brands, markets, and divisions, your growth knows no boundaries.

A Day in the Life

As E-commerce Activation Manager, you will be a key driver of our online success for the Consumer Products Division. You will be at the heart of our e-commerce engine, shaping strategy and executing campaigns that capture the attention of millions of consumers and drive our digital growth.

Your main responsibilities will be organized around three key areas:

  • Activation Strategy & Execution:
    • Design and deploy the activation strategy for our e-commerce customers, building and planning traffic generation campaigns to meet sales targets.
    • Manage the go-to-market plan for all e-commerce events, maximizing our brands' presence and collaborating with brand and commercial teams to ensure strategic priorities are met.
    • Create compelling visual assets and social media content for major promotional events and cross-brand campaigns.
  • Performance Analysis & Optimization:
    • Take ownership of the e-commerce activation budget, using analytical tools to arbitrate investments and maximize ROI.
    • Continuously analyze media and activation performance, steering core growth levers like bundling and basket uplift to ensure sustainable profitability.
    • Monitor and constantly improve our digital shelf health to deliver a best-in-class shopper experience.
  • Shopper Experience & Collaboration:
    • Lead the channel's shopper activation plan, working closely with e-KAMs to optimize assortment, promotions, and mechanics.
    • Make data-driven decisions using customer data and market insights to refine the activation strategy.
    • Collaborate with marketing to optimize the full-funnel consumer journey and lead multi-functional initiatives that align E-KAMs, Digital, and Brand teams.

We Are Looking For

We are looking for a driven and analytical individual with a strong commercial mindset, who can translate strategy into impactful online activations. You thrive in a dynamic environment and are skilled at managing multiple stakeholders to achieve ambitious goals.

  • You have 2+ years of hands-on experience in Ecommerce, Trade Marketing, or a Digital Performance role, ideally within the FMCG or beauty industry.
  • You possess a solid understanding of e-retail algorithms and have experience working with various e-retail platforms.
  • Your analytical skills are excellent, allowing you to make sharp, data-driven decisions that optimize performance and ROI.
  • You are a natural collaborator, capable of managing multiple projects and stakeholders to successfully bring campaigns to life.
  • You are fluent in English and hold a degree in Business, Marketing, or a related field.

The 5 most relevant skills for this role are:

  • Stakeholder Management
  • E-commerce Activation & Marketing
  • Data-Driven Decision Making
  • Online Channel Strategy
  • E-commerce Ecosystem Management

What's In It For You 

  • Trusted to make an impact from day one. We'll give you a place to leave your comfort zone and grow beyond your potential, with real responsibility and the right to make mistakes and learn along the way. 
  • Limitless career mobility in an environment where people of every ethnicity, social background, age, religion, gender, and sexual orientation are accepted, can speak up, will thrive, and are celebrated. 
  • An entrepreneurial spirit from the inside out. You can contribute to something bigger and have the freedom to pitch new ideas to drive fast-paced innovation that makes a concrete difference. 
  • Upskilling never sleeps! You'll have unlimited access to the L'Oreal "MyLearning Platform" to boost your competencies, surrounded by the contagious energy of diverse people with a growth mindset. 
  • Comprehensive support with the L'Oreal Share & Care package: 25 days annual leave, meal tickets, health & life insurance, personalized Onboarding Plan, career coaching, yearly sports activities compensation, and more. 
  • Cherry on the cake: enjoying products from our brands' portfolio on special occasions. 

Who We Are 

L'Oreal is present in 150 markets on five continents. For more than a century, L'Oreal has devoted itself solely to 'Create beauty that moves the world'; it is now the industry world leader with i42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. 

We're committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual's gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.  

Want to discover more about L'Oreal Careers? Get the insider tips from L'Oreal recruiters on TikTok @LorealGroupe!  

Beware of recruitment scams! L'Oreal only accepts applications through our officialcareerswebsite. If you encounter suspicious recruitment activity, please report it immediately. 


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