German - speaking Digital Marketing Optimization Specialist

Lisbon – Anjos Office | Hybrid

About the Role

We are looking for a Digital Marketing Optimization Specialist to support high-value customers by implementing optimization strategies and data-driven digital marketing solutions.

This role focuses mainly on Google Ads and performance analysis across multiple Google products.

Responsibilities

• Implement optimization solutions and strategies for high-value customers
• Manage and optimize digital advertising campaigns, mainly Google Ads
• Create keyword packs, bid strategies, and budget recommendations
• Analyze data and trends to generate actionable insights
• Monitor, analyze, and report on key performance indicators (KPIs)
• Develop expertise across Google products (Search Network, Mobile, YouTube)

Requirements

• Minimum 12 months of experience in digital advertising optimization
• Hands-on experience with Google Ads
• Experience with Facebook, TikTok, or other platforms is a plus
• Strong analytical mindset and KPI understanding
• Good Excel knowledge
• Ability to work in a performance-driven environment
• Native or near-native German (C2) is required for this role

Work Schedule

• Monday to Friday
• 08:00 – 17:00
• Hybrid working model (may change in the future)

Compensation & Benefits

• Annual Base Salary: 23,000 € gross
• Yearly Target Bonus: 5% of annual gross base salary
• Language Premium: 3,240 € / year
• Meal Allowance: 7.63 € per working day (meal card – net)
• Transportation Allowance: 720 € / year
• Health & Life Insurance
• Family plan (spouse and children included)
• Permanent contract (180 days probation)

Relocation Support

• Administrative support for NIF & NISS
• Assistance with housing according to candidate needs
• Relocation support available for candidates outside Lisbon or Portugal