Outbound & Lifecycle Execution Lead (B2B + B2C) Role OverviewBlackBox Strategies is seeking a senior, execution-first operator to own outbound and lifecycle messaging across both B2B and B2C audiences.This role is ideal for someone who:Is an expert at hands-on executionCan collaborate on strategy, then independently shipUnderstands how B2B and B2C motions differ across email, CRM, and SMSWorks closely with a Social Media Manager to align messaging and timingYou will partner with leadership on direction and priorities, then own execution end-to-end.About BlackBox StrategiesBlackBox Strategies is a revenue execution agency that helps businesses grow through disciplined GTM strategy, outbound execution, and lifecycle optimization. We design and operate revenue systems across email, CRM, and digital channels—bridging strategy and hands-on execution to drive measurable results for both B2B and B2C clients.LocationRemote | Open to global candidates (U.S. business hours required)Key ResponsibilitiesCold Email & Outbound ExecutionBuild and maintain outbound lists and enrichment workflows using ClayLaunch, manage, and optimize cold email campaigns in InstantlyOwn inbox health, deliverability, warm-up, and reply categorizationSync replies, outcomes, and lifecycle stages into HubSpotContinuously test messaging by segment, persona, and intentLifecycle & Marketing Email (B2B + B2C)Build segmented audiences across lead, prospect, and customer stagesExecute nurture, re-engagement, abandoned inquiry, and expansion campaignsManage compliance, suppression logic, and list hygieneUse HubSpot Marketing Hub and/or MailchimpSMS Marketing (Nice to Have)Support compliant, high-intent SMS use cases (follow-ups, reminders, re-engagement)Experience with platforms such as Twilio or similar is a strong plusCoordinate SMS timing with email and social campaignsCross-Functional CollaborationCollaborate closely with the Social Media Manager to align themes, CTAs, and timingShare outbound insights to inform social and content strategyPartner with leadership on ICPs, testing priorities, and iterationRequirementsMinimum of 4 years of hands-on experience in outbound, lifecycle marketing, or RevOps-adjacent rolesDirect experience executing (not just overseeing) email and CRM campaignsExperience supporting both B2B and B2C audiencesStrong understanding of deliverability, segmentation, and channel tradeoffsClear written communicator with a bias toward executionComfortable operating with high-level direction in a fast-moving environmentBenefitsCompetitive compensationFlexible, fully remote work environmentOpportunity to directly influence pipeline and revenueClose collaboration with strategy, social, and GTM leadershipExposure to modern outbound, CRM, and AI-enabled workflows Show more Show less