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Performance Marketing Specialist

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Companie :
Pluxee
Functia Jobului :
Inginerie & tehnologie
Industrie :
Retail, moda si bunuri de larg consum
Locatie :
Tip job :
Program Full Time
Nivel experienta :
Nivel mediu
Vechime :
5 - 6 ani
Descriere:


Pluxee is a global player in employee benefits and engagement that operates in 28 countries. Pluxee helps companies attract, engage, and retain talent thanks to a broad range of solutions across Meal & Food, Wellbeing, Lifestyle, Reward & Recognition, and Public Benefits.


Powered by leading technology and more than 5,000 engaged team members, Pluxee acts as a trusted partner within a highly interconnected B2B2C ecosystem made up of more than 500,000 clients, 36 million consumers and 1.7 million merchants.


Conducting its business as a trusted partner for more than 45 years, Pluxee is committed to creating a positive impact on all its stakeholders, from driving business to local communities, to supporting wellbeing at work for employees while protecting the planet.


We are looking for a Paid Media Specialist to join our Regional Digital Marketing team and drive performance across 4 markets: Romania, Poland, Czech Republic and Bulgaria.This is a senior-level role with regional ownership, focused on driving lead generation and measurable business outcomes through performance marketing.You will work in a multi-country setup, with strong collaboration across marketing, sales and data teams, and have a direct impact on campaign performance and growth.


Your next challenge:

What you'll be doing:

  • Own and execute paid media campaigns across multiple countries, with clear accountability for performance and results.
  • Plan, launch and optimize campaigns across Google Ads, Meta and LinkedIn.
  • Manage and allocate budgets across markets and channels to maximize ROI.
  • Analyze performance and identify optimization opportunities across targeting, creatives, bidding and funnel.
  • Develop and implement remarketing and audience strategies to improve conversion rates
  • Work closely with content, marketing orchestration and sales teams to align campaigns with business priorities.
  • Continuously test and improve campaigns to drive better results.

🌟 You're a match :

Qualifications:

  • Bachelor's degree in Marketing, Advertising, Business, or a related field.
  • Minimum 5 years of experience in paid media campaign management, with a proven record of delivering successful campaigns.
  • Minimum 5 years experience in paid media or performance marketing.
  • Strong focus on results and ability to translate campaigns into leads and business impact.
  • Strong hands-on experience with Google Ads, Meta and LinkedIn Ads.
  • Strong analytical skills and experience working with KPIs such as CTR, CPC, CR, CPA.
  • Experience with B2B campaigns and lead generation is a strong plus.
  • Familiarity with tools like HubSpot, Salesforce, GA4 or GTM is a plus.
  • Experience working with media agencies.
  • Strong ownership mindset and ability to manage campaigns end-to-end.
  • Fluent in English.


🏅 Your team :

You will be part of the Digital Marketing Spoke team covering Romania, Poland, Czech Republic and Bulgaria. You will report to the Digital Marketing Performance Manager and work closely with key country stakeholders in marketing, sales, and product.


📍 Your Location

  • Bucharest, Romania.


☀️ Happy at work

1) A meaningful job: Be the change! Help us build the future of employee benefits by bringing to life sustainable and personalized experiences and contribute to make a real impact on millions of lives. Our business model delivers not just for individuals but their communities too, by supporting local businesses and economies.

2) A great culture: People matter - a lot! Be part of a multicultural team that moves as one in a fast paced and innovative environment. We respect and care authentically about our people, we embrace wellbeing and work-life balance, new ideas and we have a lot of fun!

3) An empowering environment: Be yourself! At Pluxee we proudly embrace diversity and value the uniqueness of our talents, fostering an inclusive workplace where all abilities are celebrated, and equal learning and growing opportunities are a given.


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