Premium Spirits Brand Marketing Lead

? Prague, Czech Republic | Permanent

We are looking for a Premium Spirits Brand Marketing Lead to drive the strategy, performance and local activation of our premium spirits portfolio in Czech Republic & Slovakia.

What you'll do:

• Own and execute brand and business plans in line with brand owner priorities
• Lead integrated marketing campaigns (online & offline)
• Manage brand identity, content and compliance
• Drive performance across key KPIs (sales, market share, penetration)
• Manage brand budget and P&L
• Collaborate cross-functionally (Sales, Trade Marketing, Finance, Agencies)
• Lead an indirect team of brand ambassadors

What you bring:

• Degree in Marketing, Business or related field
• Experience in brand management or marketing (FMCG / premium brands advantage)
• Strong strategic, creative and analytical skills
• Excellent communication and stakeholder management abilities

Why join us:

• Iconic premium brands
• Strong international environment
• Real ownership and impact

? Apply and shape the future of premium spirits with Coca-Cola HBC.

We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds and education. We are willing to take a risk on the people we believe in, even if they don't have the perfect experience. We have faith in what every person can be.